Generation of the young flesh

Client: Carlota Flaneur — 2020
Director: Carles Pons Altimira
Cinematography: Albert Bada
Produced by Òrbita

Services: Art Direction | Credit design

Carlota Flâneur has released a single and, together with Òrbita, we have art directed and designed the credits for her first video clip.

We have chosen a 4 colour palette that allows us to understand that she is in a loop, and this palette is the one we used to play around with the type of the credits.
“Repeating and automatism as a mirror and result of what society provides us in our time. Carlota is dressed in all the colours and is adapted to all the situations and environments with the same attitude. Generation of the young flesh represents the generation that has been born in a new world, at which the new things last little and don’t cost anything, as it happens with people. With Ariadna Montfort's big assistance we have translated these traumas in movements in loop interpreted in front of big frames of colour that helped dramatising the absurd theater at which the society drag us to live“.